BECK ON BEANS: Guy Fieri Hot Fudge Brownie Au Fudge Chaud

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No lie. I was embarrassed to type this title. Extraneous foreign language alert! This KCup literally says “Hot Fudge Brownie With Hot Fudge.” Why the French, Guy? Aren’t you Italian anyway? 

I really wanted you to redeem yourself, Guy. I was rooting for you. Now, its time to give you a piece of my caffeinated mind. 


Fragrance: 

The smell started out nicely. A dark roast with some warm chocolate. Upon closer inspection, it smells like fake chocolate flavor syrup.


Flavor: 

I confess. I’ve cheated. I added a LOT of milk to this bitter, syrupy brew. If you wonder what a brownie from a low-powered Star Trek food replicator probably tastes like, it’s this. Chemical, cloying, almost chocolate. 


Am I turning into a “get off my lawn” lady or are flavored beans just failing left and right?? If you’re going to flavor your beans, use the highest quality ingredients you can find. If you’re cutting quality corners for mass production, I probably won’t drink it. You can taste the chemicals.


Recommended for: 

  1. French practice. 
  2. Cred with the Ed Hardy set.


Not recommended for:

  1. Drinking. 


Would I buy it again? 

I’m hesitant to finish the cup I already have. 


Come on, Guy. You can do better than this. Part of the reason your favorite Diners, Drive-in’s, and Dives are so wonderful is the personal care given to the offerings. Real ingredients, quality cooking, and personal touches. This coffee is the opposite of that. Mass-produced in function and mass-produced in quality. 


I can’t blame a man for using his celebrity for a pay day. Get your money. However, if you’re gonna do coffee, put your name on what you believe in. Aren’t you a chef, too? I highly doubt you would serve this in your home or restaurants if you were there to test the quality. Why should products with your endorsement get any less care? People are going to buy this product based on the goodwill they have for you. When they realize the product isn't great, they'll lose trust in you and your star will be less powerful. 

Quality over quantity when necessary. But what do I know? I'm just the customer. 

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